Privacy policy and distance contract

LINUM COLOR Ltd. is the owner of internet store The unified registration number of the company: 43603043308, registered on 15 September 2010, legal address: “Iecavnieki”, Iecavas novads, LV-3913, Latvia. LINUM COLOR Ltd. has developed this Privacy Policy (hereinafter, the “Privacy Policy”) in order to demonstrate our commitment to protecting your personal data, as well as provide information on how it’s being processed.

The following discloses our information processing practices relating to the website located at  and other services we make available to the users (hereinafter together, the “Services”). We will not share your personal data with third parties except as described in this Privacy Policy.

In Latvia, we will process the personal information you provide to us in accordance with the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation). In Latvia, the Services are provided by LINUM COLOR Ltd., which is the solely responsible for protecting your personal data in accordance with this Privacy Policy.

How to get in touch with us

Should you have any questions about how we collect, store, and use your personal information and data please contact us as follows:

  • E-mail us: [email protected];
  • Write to us at the following address (“Attention: Online Privacy”):
    LINUM COLOR Ltd., “Iecavnieki”, Iecavas novads, LV-3913, Latvia.


Through the Services, you may view information and content that is owned, and licensed, or provided by LINUM COLOR Ltd., its subsidiaries and affiliates (“LINUM COLOR”). The Services may also include information provided by third parties and distributed by virtue of a license, grant or some other form of agreement with LINUM COLOR. When used in this Privacy Policy, “we”, “us” and “our” mean LINUM COLOR.

Using the services, and providing the information

You may use part of the Services without providing any personal data or individually identifiable information. You may also set the security settings on your browser to prevent certain tracking and logging features. If you choose to do so, the Services may be less functional for you. You may use part of the Services without providing any personal data or individually identifiable information. You may also set the security settings on your browser to prevent certain tracking and logging features. If you choose to do so, the Services may be less functional for you. There are times when you may choose to give us personally identifiable information about yourself. For example, you may wish to register, make purchases, read articles and view information, receive e-mails from us, receive invitations to attend events, participate in discussions, preview new services, or participate in special promotions. If you register to use the Services or if you conduct transactions through the website, we will collect information about the transactions you engage in and your other activities. We require certain information from you in order to register and authenticate you, process your entries and payments, as well as send items to you. Taking into account the abovementioned, submission of your personal data to us is voluntary. However if you do not submit the data, we are not able to meet the goals set out in this Privacy Policy. In the cases your personal data are processed based on your consent, you may withdraw the consent at any time, however any processing of your personal data prior to this withdrawal will remain lawful.

Types of information we collect and why we use it

We may collect information that you voluntarily provide us, as well as site visitorship data as described below.

Personally Identifiable Information You Submit. Personally identifiable information includes your name, surname, e-mail address, telephone number, date of birth, shipping and billing addresses, as well as persistent identifier (such as a customer number held in a cookie) which is associated with personally identifiable information, as well as other information, that you may provide voluntarily. We collect such personally identifiable information that you provide to us so that we may:

  • Respond to you requests for information.
  • Provide you with the Services you have requested, including processing online purchases and sending you the items you have bought.
  • Meet the requirements set out in regulatory laws.
  • Protect our lawful interests, including prevention of illegal activities.
  • Analyse an improve our activity.
  • Solve disputes and complaints.
  • Maintain you online account.
  • Select and customize your special offers.
  • Organize and implement contests and promotions.
  • Only if you have subscribed to receiving our newsletters – send to your e-mail address or telephone number (in a form of an sms) information on new product releases, services, offers, events and other activities by LINUM COLOR Ltd.

In order to protect your privacy and security, we can take necessary measures to verify your identity, such as requiring a password and user ID, before granting access to your data. While we strive to protect our user’s personal information and privacy, we cannot guarantee the security of any information you disclose online, and you do so at your own risk.

Site Visitorship Data. Site visitorship data is information about the way a website is used that is not associated with an individual’s identity. We use anonymous data regarding online behaviour to better understand how people use our Services. To that end, we may use aggregated, anonymous online traffic behaviour along with information from third parties to track usage trends and thereby improve the Services. The types of information we may collect include:

  • the date and time you access the Services;
  • your internet service provider, mobile carrier, or data services provider;
  • your Internet Protocol (IP) address;
  • the pages you visit;
  • the products you purchase and view;
  • the links you click;
  • the features used;
  • how and when you interact with the services;
  • the content, images and advertisements you select;
  • how you arrived at the Services and where you go when you leave.

Most site visitorship data is collected using data collection tools such as web beacons, cookies, embedded web links and other software (together, “Data Collection Tools”). Data Collection Tools are typically small data files or software that are sent to your browser and stored on your computer’s or mobile device’s data storage. Most browsers and display software may be set to inform you when Data Collection Tools are being used or other tracking software is being sent to your computer or personal communication device. They also provide you with the option of refusing such Data Collection Tools. However, refusing to allow the use of Data Collection Tools may, in some cases, preclude you from using, or negatively impact the display or function of, certain areas or features of the Services. Data Collection Tools may store the information in your shopping cart and allow us to relate your use of the Services to other information about you, including your Personal Information. We may do this to improve and personalize your experience with the Services and help resolve problems you experience through your use of the Services.

Legal grounds to processing information

The processing of your personal data is carried out based on the following legal regulations:

  • Section (a) of the part 1 of the article 6 of the EU General Data Protection Regulation (“GDPR”) (your consent).
  • Section (b) of the part 1 of the article 6 of the GDPR (performance of a contract).
  • Section (c) of the part 1 of the article 6 of the GDPR (compliance with a legal obligation).
  • Section (f) of the part 1 of the article 6 of the GDPR (legitimate interests pursued by us or a third party).
  • If you have subscribed to receiving the newsletters – part 1 of section 9 of the Law on Information Society Services (your consent).

Our legitimate interests are improving our activity, including our Services, protecting our legal interests, participating in commercial transactions, and promoting the sales of goods by LINUM COLOR Ltd.

Disclosure of information

LINUM COLOR will not disclose any personally identifiable information to third parties without your consent except as follows:

  • LINUM COLOR may share information we collect with our third party service providers. If we share your information, we will request that such third parties treat your information in accordance with this Privacy Policy and refrain from disclosing or using your personally identifiable information for purposes other than for the provision of Services to you or for the benefit of LINUM COLOR.
  • We may disclose information we collect, including personally identifiable information, to third parties as required or permitted by law. For example, we may disclose information to regulators and law enforcement authorities pursuant to an  official request.
  • We may disclose information we collect, including personally identifiable information, to companies that may acquire part or all of LINUM COLOR.

LINUM COLOR is not responsible for the protection of the information you provide to other websites. You should be aware that when you voluntarily disclose personally identifiable information through other applications and websites, such information can be collected and used by others, and it may result in unsolicited communications.

Storing the information

Your personal data shall be stored as long as it is necessary for the purposes set out in this Privacy Policy. In case of any administrative or legal proceedings, we will store your personal data until their closure. In case any legal acts impose an obligation for us to store your personal data, we shall comply with the regulations of such legal acts.

Commercial transactions

Circumstances may arise where, whether for strategic or other reasons, we decide to sell, buy, merge or otherwise reorganise our business. Such a transaction may involve the disclosure of personally identifiable information to prospective or actual purchasers or joint venture partners, or the receipt of such information from sellers. It is our practice to seek appropriate protection for information in these types of transactions.

Information safety

Whenever you enter an area of the site that carries or requires you to enter sensitive information, a padlock icon will appear in the address bar of your browser, indicating that the page is secure. LINUM COLOR uses the Secure Sockets Layer (SSL) and Private Communications Technology security standards that are supported by Microsoft Internet Explorer 4.0 or later and other popular browsers. SSL encodes your personal information by encrypting credit card number, name, address, phone number, identification number, and your password so that they cannot be read by unauthorized parties. While we may provide encryption technologies and use other reasonable precautions to protect confidential information and provide suitable security, we do not guarantee that information transmitted through the Internet is secure, or that such transmissions will be free from delay, interruption, interception or error. We have put in place certain physical, technological and managerial procedures to safeguard the personally identifiable information we collect. However, these procedures do not guarantee that the information will remain secure against theft or misuse.


From time to time, LINUM COLOR may communicate with you  regarding your transactions and the administration of your account, important changes in our Terms and Conditions and this Privacy Policy, as well as, if you have given your consent – current projects, special offers, invitations to events, offers for services, product testing opportunities, press releases, announcements concerning the services we provide, contests and sweepstakes. If you have given your consent to receiving such communication, yet at some point decide that you no longer wish to receive them, you may withdraw your consent to receiving the communications by using one of the following methods:

  • Select the “unsubscribe” link, or follow the instructions to unsubscribe that may be included in such communication.
  • Where applicable, return to the web page(s) or service where you originally registered your preferences and follow the instructions to unsubscribe.
  • E-mail us at [email protected]. Be sure to provide your name, surname, e-mail address, and include a reference regarding communications you no longer wish to receive.

Please be aware that when you unsubscribe from receiving communications, it may affect the services you have chosen to receive from us.

Hyperlinks and referrals

Other websites accessible through the Services (through hyperlinks, advertisements or otherwise) have their own privacy policies and data collection, use and disclosure practices. Please consult their terms and conditions and privacy policies prior to use.  We do not review the privacy policies or terms of use of third parties and we are not responsible or liable for their privacy practices, availability or reliability of the services they may provide, or the accuracy or completeness of their content.

Your rights

Should you want to access your personal data, correct, erase or restrict their processing, object against their processing, exercise the right to data portability, or you have any questions about the way we process your personal data, please contact us following the contact information provided at the beginning of this Privacy Policy. If you consider the way we process your personal data does not comply with legal provisions, you have the right to turn in a complaint with a supervising authority.

Payment by card

The customer can pay for the order using a credit / debit card. Stripe Payments Europe Limited, a company incorporated in Ireland, is a payment service provider.

Stripe Payments Europe Limited

By using the Stripe payment method, the customer also agrees to the Stripe payment system user terms ( and Stripe privacy policy (

Effective date

This Privacy Policy is in effect as of January 1st 2021. We reserve the right to update this Privacy Policy at any time. In case we do so, we will publish the latest version of the Privacy Policy on this website. Any changes made to this Privacy Policy come into effect on the day they are published.

Cookie policy

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.



This contract is entered into by LINUM COLOR Ltd. as the owner of internet store, unified registration number: 43603043308, registered on 15 September 2010, legal address: “Iecavnieki”, Iecavas novads, LV-3913, Latvija, (hereinafter – the Seller), and the Buyer who places an order and makes a purchase on the Internet store The Distance Contract applies to all orders and purchases made in the Internet store This Distance Contract does not apply to purchases made by the Buyer in the Seller’s retail stores.

1.The Buyer orders, purchases and pays for, and the Seller delivers and sells linseed oil paints, stains and waxes (hereinafter – the Products) in accordance with the provisions of this contract (hereinafter – the Contract).

2.The Buyer orders the Products by filling in a respective order form on the Seller’s website and clicking on “CONFIRM YOUR ORDER”. By placing an order the Buyer undertakes to provide correct information – name, surname, delivery address and contact information. The Buyer undertakes to inform the Seller about any changes no later than 24 hours after the moment of receiving a confirmation of the order, by sending an e-mail to [email protected]. The Buyer shall be responsible for providing correct data; otherwise the Seller does not guarantee delivery of the Products. Ordering of the Products shall be deemed to constitute an offer by the Buyer to the Seller to enter into this Distance Contract for delivery of the ordered Products and the Buyer’s agreement to purchase the ordered Products at the indicated price. Personal data concerning purchase of the Products shall not be disclosed to third parties, with the exception of courier services for ensuring delivery of the order.

3.The Seller performs delivery of the Products to the address indicated by the Buyer in accordance with the rates set by the provider of the express delivery service. The Buyer pays for the delivery and for the Products simultaneously, before receiving a confirmation and before delivery of the Products from the Seller. Delivery cost is included in the invoice.

4.The Buyer can place orders on a 24-hour basis, but the Seller completes orders on business days from 9.00 a.m. to 17.00 p.m. (UTC+2) (orders are not completed on Saturdays and Sundays). The Seller sends to the Buyer by e-mail a confirmation stating that the order has been accepted. If the Buyer does not receive a confirmation e-mail, this means that the order has not been accepted. Completion of an order is commenced at the moment when money has been received into the Seller’s account.

5.The Buyer may use the right of rejection and return the Products within 14 (fourteen) calendar days. To avoid disputes, at the moment of receipt of a Product the Buyer shall check whether it corresponds to the order (colour, name of the Product, and other important parameters).

6.If Products are completed incorrectly the Buyer is entitled to exchange the Products within 14 (fourteen) days time by filling in a return form. In such a case the Seller shall cover the costs of express delivery.

7.If the Buyer wishes to use the right of rejection, the following recommendations and conditions shall be taken into consideration:

7.1. The Product to be returned may not be used (taking into consideration the character of the Product). If the condition of the Product to be returned has deteriorated due to incorrect storage the Buyer may not use the right of rejection.

7.2. The Buyer must retain and not damage the original packaging of the Product.

7.3. If the Buyer wishes to use the right of rejection then the Buyer shall contact the Seller by e-mail at [email protected]. The Buyer will receive from the Seller a rejection form, which shall then be filled in and sent to the Seller to the above-mentioned e-mail address.

7.4. The Buyer must retain express delivery documents concerning the receipt of the Product and also mail/express delivery documents concerning the return of the Product to the Seller.

7.5. More detailed information on distance contracts and rights of rejection can be found on the following website:

7.6. The Seller shall transfer the money for the returned Product and associated delivery costs to the bank account indicated by the Buyer in the rejection form within 14 (fourteen) calendar days after termination of the Contract and receipt of the Product indicated in the rejection form at the Seller’s warehouse (“Iecavnieki”, Iecavas novads, LV-3913, Latvia) on the basis of the Buyer’s rejection.

8.The average delivery time is between 4 (four) and 10 (ten) business days, however the Seller reserves the right to deliver the Products within 2 (two) calendar weeks, because delivery times can vary depending on special conditions of the Seller and availability of the Products in the warehouse.

9.The Buyer undertakes to sign a notice of receipt at the moment of receiving of the products.

10.The Buyer shall pay for the Products in the Internet store by a transfer to LINUM COLOR Ltd. account number indicated in the prepayment invoice. All delivery costs shall be covered by the Buyer. The Seller also takes security very seriously indeed, so your details will be safe with us.

11.This Contract shall be interpreted in accordance with Latvian laws and regulations. The Buyer confirms that he/she has studied the terms and conditions of this Contract and undertakes to observe and fulfil them.

12.The Buyer is informed that the Seller has the right to unilaterally change the terms and conditions of this Contract at any time.

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